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Google Adwords Report Sample

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Topic : Google adwords performance report example.

Category : Report.

Author : Gabrielle Glassop.

Published : Sun, Sep 9 2018 :2 PM.

Format : jpg/jpeg.

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Once you have structured your report, it is time to fill out the headers with content. I personally find it best to tackle a little bit of each section, and then bulk it up with information. You can do that if you want, or finish each section as you go down the report structure. Make sure you focus on presenting your ideas and using supportive evidence rather than spelling and grammar first. Outline your argument and write a few sentences that cast your main ideas. If you find something worth quoting, quote it.

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Before you begin the report, you must first know why you are writing it in the first place. Reports are of many kinds but they are either meant to inform or persuade. It can be meant for describing a technical process, sharing background information, or demonstrate progress on a project. Ask yourself – What and Why. This will help you distill the purpose to the one main point and stick to it instead of rambling on with unnecessary details.

Use the strategies of investigative writing to get the ball rolling. Answer the questions: Who, What, Where, When, Why, and How. Are you addressing a quality assurance team about a change in a project deadline or coworkers about an office party announcement? Why is the subject of your memo or report important? If you`re addressing an issue, how do you intend to solve it? What is your call to action - how do you want readers to respond? Once you`ve nailed down some solid responses, you`re ready to fill in the blanks.

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To decide on the terms of reference for your report, read your instructions and any other information you`ve been given about the report, and think about the purpose of the report:
~ What is it about?
~ What exactly is needed?
~ Why is it needed?
~ When do I need to do it?
~ Who is it for, or who is it aimed at?
This will help you draft your Terms of reference.

You have done the research. There’s a ton of information that is waiting to be typed and printed. But wait! Don’t drown before you enter the water. Prepare the final outline of the report which will be the chart of waypoints to help you navigate from start to finish. The outline is the blueprint. It will give you a bird’s eye view of the land and also show you where you need to fill in the details.

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